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Brand Strategy & Identity

Kaefam Labs

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Services

Website Design
Webflow Development

Industry

Beauty & Wellness

Year

2025

Kaefam Labs had just refreshed its visual identity and needed a Webflow site that applied the new system at scale — presentation, product catalog, and a CMS the internal team could update directly. The build replaced an older, harder-to-edit setup and brought the digital presence in line with the rebrand.

Translating a New Brand Identity Into a Self-Manageable Product Site

The Kaefam Labs team gained direct editorial control over the site and a CMS structured around how the brand actually publishes — products, sections, and content blocks they own. The site now functions as a working application of the brand identity rather than a static interpretation of it.

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