Websites

E-Commerce Development

Brand Strategy & Identity

Creative Labs

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Services

Website Design
Webflow Development
Shopify Development

Industry

Beauty & Wellness

Year

2026

Creative Beauty Brands operates a house of DTC beauty labels. Metamensaje built the Shopify storefronts for three of them — BLVD&CO, Keracolor, and Aluram — designed and developed the umbrella company's Webflow marketing site, and then ran a three-month continuous-improvement retainer iterating across all three stores from a shared backlog.

Building and Operating Three DTC Storefronts for a Beauty Brand House

Creative Beauty Brands operates three Shopify storefronts and a Webflow corporate site under one partner, with a consistent build standard across labels. The continuous-improvement retainer kept the stores evolving after launch — refinements and campaign support shipped in short cycles rather than waiting for the next project round.

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